GCVB Changes Names to Explore Gwinnett
Gwinnett Convention and Visitors Bureau adds tagline of 'Atlanta's Playground' to emphasize the family-friendly attractions, sporting and other events the county offers.
The Gwinnett Convention and Visitors Bureau (GCVB) has a new identity -- Explore Gwinnett “Atlanta’s Playground.” This new name and tagline encourage visitors to explore the Atlanta suburb of Gwinnett County and its family-friendly attractions, sports and must-see events. “We truly feel that our new name, branding and logo pull together so many positive aspects of Gwinnett’s reputation with visitors,” explained Lisa Anders, executive director of Explore Gwinnett, in a press release announcing the name change. “Gwinnett is a vibrant, active community and there are so many things to do. Visitors love to explore, so we are inviting them to explore Gwinnett.” Efforts by the Explore Gwinnett staff bring more 2 million visitors to Gwinnett …
