One of the anchors of the Gwinnett Place Mall, the JC Penney department store's motto is, "Every day matters." The store's departments include women, men, teens, kids, babies, shoes, jewelry and housewares. It offers a JC Penney credit card, and gift cards too. Check the website for sales and discounts. Some of the brands JC Penney carries include American Living, Sephora, Liz Claiborne and Rascal Flatts.