Business & Tech

Primerica Relocating But Staying in Gwinnett, Duluth

Company consolidating and leasing built-to-suit three-story building at Legacy office park.

Duluth-based Primerica Inc. is relocating its headquarters, but is staying in Gwinnett County and keeping its Duluth address. Primerica announced Monday it has entered into an agreement with Duke Realty to lease a 344,476-square-foot build-to-suit facility for its new international headquarters.

Since 1985 Primerica’s headquarters have been located in Gwinnett County at 3100 and 3120 Breckinridge Blvd. in unincorporated Duluth. The current campus includes leases on 10 separate buildings covering 385,217 square feet. The new facility will consolidate Primerica’s operations in the 10 buildings into one three-story building with two connected wings.

The new headquarters will be located on “Primerica Parkway” in Duke Realty’s Legacy mixed-use office park near Interstate 85. Primerica’s facility is expected to be complete and ready for occupancy in April 2013. The Legacy property is bordered by Ga. Hwy. 120/Duluth Hwy., Meadow Church Road and apartments on Satellite Boulevard.

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Primerica is a leading distributor of financial products such as term life insurance, mutual funds, and loans to families in North America. The company is the fourth largest private employer in Gwinnett with approximately 1,800 employees.

“The new building will allow us to provide enhanced service to our ‘one of a kind’ financial services distribution system," John Addison, chairman of Primerica Distribution and Co-CEO, said in the announcement. “It will be in a great location for members of our sales force across North America when they come to visit Atlanta and their Home Office.”

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“Our new location is at the hub of the Gwinnett County business, sports and entertainment community, and the thoughtfully designed building will be a centerpiece for our company and our employees and a showcase for our more than 90,000 representatives across North America,” Addison said. He thanked Duke Realty, the Gwinnett Chamber of Commerce and Gwinnett County government officials for being helpful and supportive of the company’s move.

Georgia Gov. Nathan Deal and Gwinnett County officials were also quoted in the announcement.

“We are elated that Primerica, a company that is economically vital to the great state of Georgia, will remain here where it was founded some 35 years ago,” said Deal. “I want to personally thank John Addison and Rick Williams and all of the other Primerica employees for the continued commitment and pride in Gwinnett County.”

“We are delighted that Primerica, one of the largest private employers in the county, has chosen to stay and expand within our community, said Gwinnett County Commission Chairman Charlotte Nash. “This company has been a valued member of our community for years.”

“Primercia has certainly found their permanent home in Gwinnett County,” said Gwinnett County District 1 Commissioner Shirley Lasseter, who represents Duluth. “They could have moved their new expanded facilities virtually anywhere, but they have truly become woven into the fabric of our community through businesses relationships, philanthropy, and providing excellent service to our citizens.”


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